Free the Nipple is a response to the brief 'Made to Persuade' which asks us to create an intervention that persuades or challenges others to a topic of interest.

 

Inspired by the 2012 campaign 'Free the Nipple', I created stickers and t-shirts that aims to persuade and destigmatise the sexualisation of the female body on social media and in public. Sewing on pink and brown nipples onto the t-shirt, my hope is to normalise the public image of the female nipple.

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These products were designed and sold in the Made to Persuade pop-up store in Central Saint Martins, London (2015).

 

Each t-shirt was sold for £10 and proved to be a successful campaign as they were sold out by 3pm!